Riding the Tide of Changing Customer Behavior WIth Leo Chris Kasuya, Director of Strategy & New Ventures at Irresistible Foods Group

On this episode of From Persona to Personal, Roger Hurni welcomes Leo Chris Kasuya, Director of Strategy and New Ventures at Irresistible Foods Group (IFG), to talk about creating a long-term plan to equip your company to be a step ahead when challenges surface. Leo talks about having a team that aligns with your company’s core values, the power of adapting to evolving customer behavior, and having a strategy that turns challenges into opportunities when facing unforeseen circumstances.