How the Grand Canyon Takes a Multigenerational Approach To Visitor Experiences With Mindy Riesenberg, Director of Marketing and Communications at Grand Canyon Conservancy

On this episode of From Persona to Personal, Roger Hurni is joined by Mindy Riesenberg, Director of Marketing and Communications at Grand Canyon Conservancy, for a conversation about keeping all generations interested in the Grand Canyon and its social and environmental impact. Mindy explains why maintaining long-term engagement is essential, the challenges she faces, what excites her the most, and what she’s learned as a professional singer.